Post by santohasan45 on Feb 15, 2024 1:54:30 GMT -5
Results of previous retargeting campaigns. The size of the advertising budget. The cost of a click on an advertisement. In addition, it is important to determine the ROI (return on investment) of the retargeting campaign and regularly analyze the results to make adjustments to the budget.
ROI = Revenue – Expenses / Expenses * 100 There is no formula for calculating the retargeting budget . Focus on the available advertising budget. If it Kazakhstan Phone Number List is small, then it is more profitable to use it for retargeting: the price per click will be higher, but at the same time the audience is warmer.
The conversion rate will be higher than in campaigns for wider and colder audiences. The larger the audience, depending on the users by which action or behavior we want to retarget, the higher the required budget. If there are campaigns that give a consistently good result, then you can take an additional 10-20% of
ROI = Revenue – Expenses / Expenses * 100 There is no formula for calculating the retargeting budget . Focus on the available advertising budget. If it Kazakhstan Phone Number List is small, then it is more profitable to use it for retargeting: the price per click will be higher, but at the same time the audience is warmer.
The conversion rate will be higher than in campaigns for wider and colder audiences. The larger the audience, depending on the users by which action or behavior we want to retarget, the higher the required budget. If there are campaigns that give a consistently good result, then you can take an additional 10-20% of